WELCOME
WE HELP RETAIL BUSINESS OWNERS GROW to Greater
impact their lives and their community.
From startups to seasoned pros, clothing to specialty shops, get plugged in to our global network of like-minded retailers and experts.
LEARN MORE
You built your retail business for more than just a fun place to work.
The Complete Boutique is your one-stop resource to help you increase your business profits, your personal freedom, and your community impact.
free downloads
RESOURCES
FREE Fitting Room Guide:
20 Tips to Creating the Ultimate Customer Experience that Converts
GET IT
01.
FREE Interview Questions:
5 Important Questions to Ask in Order to Hire Your #DreamTeam
YES PLEASE
02.
FREE Social Media Guide:
Simple Steps to Creating Valuable Content and Increasing Engagement
DOWNLOAD
03.
COURSE
“How to Dramatically Increase Your Sales Without Relying on More Foot Traffic or an Online Store”
Hosted by Janine Mix, this 45-minute class will go over:
Join us for our free upcoming class
masterclass
- How to increase your sales WITHOUT relying on more foot traffic.
- The avoidable mistake 90% of sales associates make when the customer walks in the door.
- The #1 ADVANTAGE your brick-and-mortar has over online competitors (and how to leverage it big time)!
- How you can drive sales without being pushy or ‘salesy’
watch now!
Founder, Janine Mix, has filled virtually every role in the retail space, from cashier to nationwide corporate trainer. With over 20 years of hands-on experience in the industry, she has helped open stores in premier locations like Beverly Hills and SOHO, NY, has worked with celebrity clients, government organizations, and is now the CEO of The Complete Boutique.
ABOUT JANINE →
ABOUT
In today’s retail spotlight, we’re highlighting the amazing owner of a women’s boutique dedicated to supporting the efforts of the Cochlear Implant Awareness Federation (CIAF). Michelle Tjelmeland created District23 just 8 years after founding the CIAF. Her visually appealing boutique, now open in two Illinois locations, sells on-trend women’s clothing, accessories, home décor, gifts, and […]
READ MORE →
Clients and customers; both familiar terms, but what are the actual differences? Why should we be focused on creating clients vs. customers in our business? First, let’s grab our dusty Merriam-Webster Dictionary off the shelf and talk about the definition of each: Customer (noun)- one that purchases a commodity or service. Client (noun)- a person […]
READ MORE →
At The Complete Boutique, we have the opportunity of working with some pretty amazing and inspiring retailers. Today, we’re highlighting the owner of a women’s lifestyle boutique. Jovana Nedimovic created UNI+KONCEPT to be a welcoming space for testing out the latest in beauty and fashion trends. She is on a mission to provide a unique, […]
READ MORE →
BLOG
recent posts
– Tamara E., Touche
"Janine is the retail coach and mentor I've been seeking for the past five years. I have training experience with some of the best gurus in the retail industry, but none seemed to take the personal interest in me and the success of my stores like Janine."
– Nicole G., Well Pared
"If you are looking to refine and empower yourself and your business in ways you never thought possible, Janine Mix is the best there is!"
– Tianna D., Cornerstone Design Co.
"We just finished or first week after Sales Crusher Blueprint, a store redesign, and lots of staff training. We are up 360% from last year. BOOM!"
– Linda B., SomethingChic
“I don’t even know how to put into words what you have done for me and how you’ve helped me. As a first time business owner you have helped me with the simple basics of a retail business, to navigating market, to mastering my OTB. You have set me up for success in opening my store and I feel confident and equipped with the skills to run a profitable retail business.”
– Rachel B. Annie Jack Boutique
“Instinctively I knew I needed help understanding how to take my business to the next level, but I was becoming increasingly frustrated not knowing what to do…..until I found Janine! She gave me solid business practices like how to better project sales and how to plan my market buying. I’m still absorbing and applying everything she taught me.”
