The Complete Boutique is your one-stop resource

to growing your retail business so you can enhance your profits, personal freedom, and community impact.

Insider Shoutout: “Gift and Box Nantucket”

Owner Name: Kate Ortega Name of Business: Gift and Box Nantucket Website: Social Media Handles: @giftandboxnantuket Years You’ve Been in Business: 3 What was life like before opening your store or what were you doing prior? Prior to opening the shop, I was in the fitness industry, doing personal training and teaching fitness classes. […]


5 Ways to Limit Interruptions and Get More Done

If you ONLY worked 40 hours per week in your business, you’d be spending a whole 480 minutes of the 1,440 minutes you have in a single day. With all of that time spent, it’s crazy that we feel like it’s still not enough! Yet, why does it feel like you only have half of […]


A 20 Minute Exercise to Finding A Better Work-Life Balance

Sand, Pebbles and Rocks Edition: Oh how we wish this was a day at the beach sipping on a cock-tail! Hopefully soon, right?! Let’s tackle stress and find some balance that way you CAN have some free time…and who knows, maybe a trip to the beach! Let’s talk about the tasks and to-do’s that take […]


The 5-Step Social Media Guide

Social media is an invaluable, FREE resource to grow your audience/customer base and position your store as an authority in the marketplace.  Before you start implementing your social media flow, you need a PLAN. That’s what you’re going to learn how to create. This is often the hardest part. I’m sure you want a plan, […]


Quick Facts About Shopify POS System

Shopify deserves a special mention as to what makes it stand out from its competitors…its Shopify’s comprehensive Point of Sale (POS) functionality and hardware. But, before we completely dive in, check out one of our latest blogs which covered HELPFUL TIPS WHEN FINDING THE RIGHT POS SYSTEM. Shopify’s POS hardware lets you use the platform […]


The Five Key Ingredients to a Successful Website

The retail industry has changed, and while physical sales will continue to generate the bulk of your revenue, your web presence needs to be on point to adjust to consumers’ new buying habits. In today’s times, there are more customers visiting your website than ever and if it’s not performing to its fullest potential, you’re […]


Helpful Tips When Finding the Right POS System

If you are shopping for a new POS system for your small business, the endless options can be overwhelming. But how do you know which one to choose? For starters, establish a baseline for what you should look for in a POS for your small business. Process payments: Accepting payment from major credit card companies […]


Five Tips for Delivering Employee Reviews

Having consistent and frequent reviews with your staff is one of the best tools for developing and retaining your team. Reviews highlight how your staff members are valued and creates room for growth and improvement. It also opens up the floor for more open communication and sets clear expectations for both you and your employee. […]


Utilizing Facebook Groups to Connect With Your Customers

You might be asking yourself if Facebook groups are even relevant anymore? With Facebook “organic reach” plummeting and growing platforms like Instagram, Snapchat, and TikTok, we can’t help but question where we should put our very limited and valuable time. Not sure if you have noticed, but this social media giant is pumping millions of […]


Creating the Ultimate Email Sequence

Do you get tired of hearing how important email marketing is? Does it make you feel like you just can’t catch up or implement one more thing? We get it! BUT there is a reason why there are endless articles, resources, and companies with full time email marketing teams that focus solely on email marketing… […]


Want industry insights and actionable tips delivered to your inbox for free? 

Get your name on our newsletter list here!